Netflix what’s next
Created with Los York
Executive Creative Director: Scott Hidinger
Head of Brand Partnerships: Nikki Peddie
Creative Director: Michael Mavian
Associate Creative Director: Berni Charadia
Art Director: Eniola Odetunde
Illustrator: Maria Contreras
Lead Senior Producer: Shawn Kelley
Producer: Heather Saunders
I had the pleasure of working with the folks over at Los York on Netflix’s What’s Next campaign. The campaign focuses on Netflix’s 2026 film and television new releases for the 2026 year. We focused on tarot cards as the campaign container where each show or film was assigned an arcana. This global campaign showcased film and tv from the United States, South Korea, Italy, Poland, and other countries to create a fun and interactive campaign.
I was brought on at Los York to direct the illustration process, working as an art director, illustrator, icon designer, producer, and whatever else was required to bring this 52+ illustration behemoth of a project to life. I work alongside the creative director, senior producer, and assistant creative director to produce tarot cards that live in print, digital, and out-of-home formats.
Out of Home
Some of my favorite CARDS
